Wirtschaftswissenschaftliche Fakultät

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Cloud Exchange


Project Overview

Investigation of acceptance factors of a stock market for cloud services using the example of the EUREX subsidiary DB-Cloud-Exchange. Qualitative study on influence factors of motivation and acceptance by providers, consumers and the cloud marketplace operator.

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Supporting Institution

EUREX Deutsche Börse AG

Period

2011-2012

Central Publications

Hauff, S., Huntgeburth, J., and Veit, D. 2014. “Exploring Uncertainties in a Marketplace for Cloud Computing: A Revelatory Case Study,” Journal of Business Economics (84:3), pp. 441-468. [Download]